AI hasn’t given businesses more personality, it’s quietly stripped a lot of it out. Pubs sound like florists, blog posts sound like ChatGPT wrote them, and promotional graphics all share
Generic AI prompts, Claude Skills, Gemini Gems and pre-built GPT instructions can save time, but they also introduce somebody else’s assumptions into your workflow. The better approach is to understand
Something worth having usually costs something. Time, effort, a few late nights, maybe a bit of frustration along the way. That used to be common sense. If you wanted your
For business use, in my opinion after years of use and tens of thousands of experiments, prompts and ‘chats’, there isn’t one AI tool that’s best at everything. Gemini, Perplexity,
Setting up ChatGPT properly takes about 20 minutes and makes every conversation after that significantly more useful. The key is using Projects, custom instructions, and a couple of reference files to
It’s tempting, isn’t it? You open ChatGPT, Gemini, Perplexity, or Claude, type a prompt, and out comes something that looks… fine. Well, sort of fine. It reads well enough, it
You’ve probably seen them all over your social media feed. The so-called “prompt gurus” claiming to know the secret formula to getting perfect results from ChatGPT, Gemini, Claude, or whatever tool is
Have you seen ads like this? Bold claims, flashy graphics, and the promise that for just $49, you can create “365 days of content from just a keyword.” It’s absurd.
I’m not a robot. I’m not a machine. I’m not a bot. I’m a human. And not just that, but I’m a human who gives everything I’ve got to every
It took me hundreds of chats before I figured out how to use ChatGPT properly. Like most people, I started out thinking it would just do everything for me. Type
